Expozive Podcast Channel
A podcast that shares and discusses Expozive articles, topics of discussion, and commentary in the world of Marketing, Content Marketing, Marcom, Event Management, Social Media Marketing, and the wider business world from a leading Marketing Agency perspective, especially from the CEO Nicc Lewis.
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Episodes
Monday Jun 01, 2026
Monday Jun 01, 2026
If you want to know the character of a company, just look at the CEO's background - it will tell you everything you need to know
Monday Apr 13, 2026
Monday Apr 13, 2026
Customer journeys are not linear; therefore, traditional funnels are outdated and obsolete - listen to find out more
Monday Feb 02, 2026
Monday Feb 02, 2026
ABM (Account-Based Marketing) and intent-driven data, are rewriting the rules of Marketing. Retention is becoming the new acquisition - listen to find out more
Thursday Nov 20, 2025
Thursday Nov 20, 2025
Learn the formula for understanding the economics of attention - how much exposure do you really need per channel and generation
Saturday Sep 27, 2025
Saturday Sep 27, 2025
Stand out from the crowd with AI. Yes, that same technology everyone warns will turn your brand into a soulless factory. Because used correctly, AI won’t strip away your individuality. It will amplify it.
Monday Sep 15, 2025
Monday Sep 15, 2025
Everyone’s asking: is SEO dead? In this episode, we break down why asking ‘SEO vs. AI Search’ is the wrong debate entirely. We peel back the layers on GEO/AEO/LLMEO, show how traditional SEO foundations still matter, and explore what it takes to thrive in a world where content must be not only found — but cited — by AI.
Monday May 05, 2025
Wednesday Apr 23, 2025
Wednesday Apr 23, 2025
Following the blog post on expozive, I used AI to generate 2 versions of a podcast. This is version A
Saturday Apr 12, 2025
Saturday Apr 12, 2025
Marketing a poker have more in common than you might think - each requires strategy, observation, psychology, agility, and creativity.
Wednesday Feb 26, 2025
Wednesday Feb 26, 2025
Nicc Lewis argues that a successful event presence extends far beyond just a visually appealing booth. The key elements for success are a clear vision, meticulous planning, and a defined purpose. The author stresses that investing in event attendance should be matched by an equivalent investment in strategic planning and execution. This approach ensures that the team enjoys a more rewarding experience and that the financial investment yields tangible results.